Also, this requires arranging a small studio-like setup – space, proper background & lighting for the mannequin before the photoshoot. With an affordable, one-time cost, one could purchase a mannequin and use it to drape sarees before taking the photographs. We have seen in many showrooms the way the mannequins are used to showcase sarees or any fashion products. This alternative is not new to all of us. The only word of caution is that we will need to place the folded saree in such a way there is ample & even lighting falling on it.Ĥ folded saree where pallu, body and blouse are visible 3) Using Mannequins This alternative could be done without anyone’s assistance. We fold the saree in a way the important elements of the saree (like pallu, body, pleats/ patli, blouse) can be photographed using a good quality mobile phone or a digital camera. This is the easiest & the most economical option. This is apparently one of the reasons behind folding a saree that way.įlower Fold Saree 2) Regular Product Fold (Product Photoshoot) We also heard that the creative folds should allow the light to reflect properly showcasing the saree color variations. The guidelines being – showcasing the color(s), design & maybe, the fabric of the saree. Also, ensure whatever creativity you apply in folding does not override the basic guidelines of eCommerce photography. Imagine the time it takes to fold every saree you want to sell. We would like to call this a flower fold. Refer to the image below for one example. All of it depends on the individual’s creativity. In this option, we fold the saree in a unique & creative way before the photograph is taken.
#SAREE SHOP GEOPHOTOS FREE#
Please feel free to send us an email to contact .ġ) Creative or Flower Fold (Product Photoshoot) If we have missed out anything important, we would love to hear & learn from you. So, given Drapezy’s market, we planned to launch our blog with our first post on the various alternatives a typical saree seller could consider to arrange product photographs or images for selling their sarees online. In fact, this would be a very much relevant question to all the online sellers selling any primary fashion category and not just sarees alone – be it, salwars, kurtis, chudidars, tops & bottoms for men, women & kids.
So, this makes it all the way necessary for the online saree sellers to showcase their saree designs through quality product images wherever they are selling online – be it on the marketplaces like Amazon, Flipkart, PayTM, Snapdeal, Voonik, Etsy or on their own ecommerce website or social channels like Facebook, Instagram, Whatsapp or social reselling platforms like Meesho, Glowroad, etc.
We also know that the saree market is a highly crowded and fragmented market making it competitive across different target customer segments. To be more specific, the images that have the sarees draped on fashion models to showcase the saree design they intend to sell to their customers. We are really curious to understand what percent of the saree sellers already selling online or willing to sell online have second thoughts on arranging the importance of product images.
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